Category: CDP
Defining the Customer Data Activation Platform (CDAP)
The Rise of Customer Data Platforms: How CDPs Move Beyond Data Warehouses, DMPs and CRMs
7 Key Programs Online Retailers Must Launch to Drive Customer Engagement
Why Do Marketers Struggle with Data?
Marketers see the huge potential of AI, but the data remains a challenge
A 360-degree View of the Customer – Finding Marketing Zen
Facebook Custom Audiences Just Got Smarter with Blueshift’s AI
5 Tips for Success in the On-Demand Economy
Activating Customer Data with Graph Technology
Top 4 Campaigns that Reduce Churn for Subscription Service Companies
