Forrester Study Shows $128M Revenue Lift, 781% ROI from Blueshift

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Our Vision

AI in the Hands of Every Marketer

We founded Blueshift to address problems we encountered first-hand, and built a modern AI-First platform for Cross-Channel Marketing. AI is the key to unlocking the power of this fast-changing data, and delivering 1:1 personalization.

Meet Our Leadership Team

Vijay Chittoor

Co-Founder & CEO

Previously co-founder & CEO at Mertado (acquired by Groupon to become Groupon Goods). Early employee at Kosmix (acquired by Walmart to become @WalmartLabs). Graduate of Harvard Business School & IIT Bombay.

Mehul Shah

Co-Founder & CTO

Previously co-founder & CTO at Mertado (acquired by Groupon to become Groupon Goods). Early employee at Kosmix (acquired by Walmart to become @WalmartLabs). Graduate of USC. 11 Patents.

Manyam Mallela

Co-Founder & Chief AI Officer

Previously employee #1 at Kosmix (acquired by Walmart to become @WalmartLabs), and Senior Director of Engineering at Walmart Labs. Graduate of UT Austin & IIT Bombay.

Josh Francia

Chief Growth Officer

Previously VP of Marketing at LendingTree,
GM & CMO of Gozengo, Founder & CEO of Crowdwyse, and Director of Marketing & eCommerce Technology at Priceline. Graduate of Brigham Young University.

Jim Thoeni

Chief Sales Officer

Former Senior Area VP at Salesforce Marketing Cloud; Founder and CRO of Value Direct (acquired by Commerce Planet); Consultant at Arthur Andersen; graduate of PSU.

Bennet Thuener

VP, Finance & Business Operations

Previously held multiple CFO & VP Finance roles at companies like Digg, Quickpay, Alpine Data Labs and Dr Chrono. Graduate of University of Oregon and Santa Clara University.

Amanda Elam

VP, Demand Generation

Previously VP of Marketing (Americas and Global Programs) at Basware, as well as marketing leadership roles at companies like EarthIntegrate, and

Abhay Ghaisas

VP, Engineering

Previously VP of Engineering at Druva. Graduate of IIM Bangalore, Illinois Institute of Technology and PICT

Backed By

Our Values // M.O.R.P.H.

Make New

Obsess over
Customer Success

the bar

Play as
one team

Have fun.

Blueshift Blog

The Blueshift blog is the place to go for the best in data activation thought leadership, AI-powered marketing strategies, company news, and everything CDAP.

Visit the blog

Blueshift Careers

We’re a team of go-getters looking for people who are passionate about raising the bar and thrive in fast-paced environments. Let’s make new mistakes and have fun doing it!

Join our Team


Why the name Blueshift?

In the Doppler Effect, Blueshift refers to a movement towards higher frequencies, caused by a movement of a source towards the observer. At Blueshift, we help you increase the frequency of customer engagement with your brand, and bring your brand closer to the customer.