Mobile, SMS and In-App Marketing Made Simple

Effortlessly create and deliver relevant Push, In-App, and SMS messages that keep customers engaged and drives results.

Rich Push Notifications

Drive users back to your brand with perfectly timed notifications that deliver content that inspires action at every stage of the lifecycle. 

  • Build rich push notification templates with our with easy-to-use template builder for iOS and Android.
  • Automate triggered and batch push notifications that optimize to where each user is within the customer journey lifecycle.
  • Getting started is a breeze with Blueshift’s SDK or one-click integrations with our partners Segment, mParticle and Metarouter.

Dynamic In-App Messages

Take full advantage of every in-app interaction with dynamic, adaptive messages that guide users and drive action.

  • Insert personalized content and product recommendations that customize to customer behavior inside and outside the app
  • Showcase relevant, timely messages that auto-trigger based on user activity and predictive intelligence
  • Easily create rich, personalized messages using pre-built templates with a simple drag and drop editor

Tailored SMS Messages

Connect with users and maximize engagement by enhancing the customer journey with personally tailored SMS messages

  • One-size does not fit all. Delight customers with relevant messages, recommendations, and deep link them to personalized in-app or landing pages to maximize engagement.
  • Use geo-fencing to motivate in-store purchases with text coupons as customers move in and out of a location.
  • Use Blueshift’s URL shortener for full visibility into SMS engagement all the way to conversions. Optimize every message element with built-in testing and reporting.

Rich Push Notifications

Drive users back to your brand with perfectly timed notifications that deliver content that inspires action at every stage of the lifecycle. 

  • Build rich push notification templates with our with easy-to-use template builder for iOS and Android.
  • Automate triggered and batch push notifications that optimize to where each user is within the customer journey lifecycle.
  • Getting started is a breeze with Blueshift’s SDK or one-click integrations with our partners Segment, mParticle and Metarouter.

Dynamic In-App Messages

Take full advantage of every in-app interaction with dynamic, adaptive messages that guide users and drive action.

  • Insert personalized content and product recommendations that customize to customer behavior inside and outside the app
  • Showcase relevant, timely messages that auto-trigger based on user activity and predictive intelligence
  • Easily create rich, personalized messages using pre-built templates with a simple drag and drop editor

Tailored SMS Messages

Connect with users and maximize engagement by enhancing the customer journey with personally tailored SMS messages

  • One-size does not fit all. Delight customers with relevant messages, recommendations, and deep link them to personalized in-app or landing pages to maximize engagement.
  • Use geo-fencing to motivate in-store purchases with text coupons as customers move in and out of a location.
  • Use Blueshift’s URL shortener for full visibility into SMS engagement all the way to conversions. Optimize every message element with built-in testing and reporting.


“We selected Blueshift as the key partner in our shift towards behavior-based cross-channel marketing. Our small team has been able to deliver over 1 Billion email and push notifications across 12 countries, highly personalized with behavior-based, localized recommendations.”



Becky Spurr
Head of Communications, Vouchercloud

“Blueshift really puts the customer needs first and they have an incredibly powerful platform, yet easy to use. Blueshift staff is there for you, open for out-of-the box solutions, powerful tool while the platform is nothing I've experienced before. Modern marketing and end-customer needs expectations being raised every day, Blueshift helps us to be relevant, interesting and personalized to our end-customers.”



Fredrik Salzedo
CRM Manager, Discovery, Inc

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Explore Blueshift’s Core Capabilities

Blueshift makes it easy to leverage sophisticated technologies to dramatically improve customer engagement.

Single Customer View

Sharpen campaigns with a full multi-channel view of each known and anonymous user

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Personalized Recommendations

Create content and product recommendations tailored to each user’s preferences and activity.

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Multi-Channel Campaigns

Create dynamic, multi-step journeys across all channels in a single workflow

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Predictive Intelligence

Take the guesswork out and continuously deliver the next best action

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Advanced Segmentation

Target precise customers based on a rich set of attributes and behaviors

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Autonomous Testing and Optimization

Fine-tune every message element to maximize revenue on the fly

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Resources for Mobile App Marketing

Take your mobile app marketing to the next level with these intelligent guides and resources.

Blueshift’s vision is to put AI in the hands of every marketer.

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