Power entertainment and media marketing, and earn subscriber attention with personalized streaming content recommendations that adapt to each user.

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GROW SUBSCRIBER REVENUE

Engage Users 1:1 With Intelligent Engagement

Drive increased viewership with highly personalized messages, recommendations, and content. 

  • Keep Subscribers Engaged: Increase in-session viewing with in-app recommendations, engaging users wherever they are.
  • Recommend the Right Content: Use predictive recommendations to display fresh content dynamically curated for each user.
  • Convert Free Users to Paid: Use predictive segmentation to identify users most likely to convert to paid subscribers.
  • Reduce Subscription Churn: Send triggered outreach that inspires continued viewing and re-engagement based on real-time indicators of customer churn or disengagement. 
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Customer Success Story

Discovery Delivers 1:1 Content Recommendations

“Blueshift really puts the customer needs first and they have an incredibly powerful platform, yet easy to use. Modern marketing and end-customer needs and expectations are being raised every day. Blueshift helps us to be relevant, interesting, and personalized to our end-customers.”

Fredrik Salzedo
Fredrik Salzedo Director of Retention, Discovery+, Discovery, Inc.

DISCOVER THE BLUESHIFT SMART HUB

Target Customers At The Right Time With the Right Messages

Successful customer engagement for media and publishing brands requires detailed audience segmentation, message personalization, and connected cross-channel campaigns. 

Rich Customer Data

Rich Customer Data

Create rich customer profiles with real-time data from across your tech stack, so that you’re ready for any marketing activity, including segmentation.
AI Personalization

AI Personalization

Use AI to personalize every message and recommendations for every customer, and deliver them at the right time and on the right channels.
Cross-Channel Hub

Cross-Channel Hub

Build connected customer experiences by integrating and automating your marketing campaigns across email, SMS, mobile app, paid marketing, and more.
Smart Guide to Recommendations: Media & Publishing

Smart Guide to

Content Recommendations: Media & Publishing

Learn how to grow user engagement with relevant content recommendations, how to select the right ones throughout the user journey, and best practices to add relevance across every interaction with your brand.

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MAKE YOUR STACK WORK HARDER

Use The Tools You Love To Maximize Marketing ROI

Add the power of Blueshift AI to your martech investments and maximize ROI. We integrate across email, mobile, web, digital, customer support, and more. 

MEDIA & PUBLISHING MARKETING RESOURCES

Expand Your AI Marketing Knowledge With Blueshift Resources

Smarter Cross-Channel Marketing Starts Here

Schedule a personalized product demo with a Blueshift expert.

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