AI Marketing Archives

Deliver Better Customer Experiences with AI-Powered Product Recommendations

In today's increasingly digital world, the volume of consumer choices can be overwhelming. Customers expect brands to provide personalized experiences that enhance their overall experience,...

4 Essentials for Delivering Personalized Experiences for Credit Unions

AI Marketing, Customer Experience

Learn how your Credit Union can succeed at personalized marketing, and your members will confidently depend on your company for years to come.

SMS Engagement Rates and How To Ensure Customers Love Yours

AI Marketing, Customer Experience

It’s no secret that people use smartphones more often than any other device today. Paying attention to your SMS engagement rates is a smart move. In fact, SMS open rates outpace email by 78%, and 75% of consumers would like to have offers delivered to them via SMS...

5 Essentials for Ecommerce Push Notifications

5 Essentials for Optimizing Your Ecommerce Push Notifications

AI Marketing, Customer Experience

Mobile commerce is growing much faster than ecommerce. Mobile apps are not only extending commerce beyond the desktop, but also enabling new ecommerce use cases like social commerce and on-demand services...

Give Customers What They Want with Personalized Recommendations

AI Marketing, Customer Experience

Now, more than ever, it is critical to give customers what they want, when they want it. In the “Internet of Things” era, almost every business is expected to have an online presence...

Scale Customer Engagement with Our Smart Guide to Growth Marketing

AI Marketing, CDP, Customer Experience

We find growth marketing at the intersection between product and marketing. Growth marketers drive higher user engagement with the product they are marketing by taking the product into various marketing channels...

3 Ways CDP Tools Can Make AI Marketing Work for You

AI Marketing, CDP

In today’s world of constant yet ever-changing engagement, businesses that want to turn leads into conversions must keep a pulse on their target customers’ wants, needs, and habits. Implementing AI marketing with a SmartHub Customer Data Platform (CDP) like Blueshift is the easiest way to do that...