Deliver Better Customer Experiences with AI-Powered Product Recommendations

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In today's increasingly digital world, the volume of consumer choices can be overwhelming. Customers expect brands to provide personalized experiences that enhance their overall experience,...

4 Essentials for Delivering Personalized Experiences for Credit Unions

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Learn how your Credit Union can succeed at personalized marketing, and your members will confidently depend on your company for years to come.
SMS Engagement Rates and How To Ensure Customers Love Yours

SMS Engagement Rates and How To Ensure Customers Love Yours

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It’s no secret that people use smartphones more often than any other device today. Paying attention to your SMS engagement rates is a smart move. In fact, SMS open rates outpace email by 78%, and 75% of consumers would like to have offers delivered to them via SMS...
5 Essentials for Ecommerce Push Notifications

5 Essentials for Optimizing Your Ecommerce Push Notifications

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Mobile commerce is growing much faster than ecommerce. Mobile apps are not only extending commerce beyond the desktop, but also enabling new ecommerce use cases like social commerce and on-demand services...

Give Customers What They Want with Personalized Recommendations

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Now, more than ever, it is critical to give customers what they want, when they want it. In the “Internet of Things” era, almost every business is expected to have an online presence...
Scale Customer Engagement with Our Smart Guide to Growth Marketing

Scale Customer Engagement with Our Smart Guide to Growth Marketing

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We find growth marketing at the intersection between product and marketing. Growth marketers drive higher user engagement with the product they are marketing by taking the product into various marketing channels...

3 Ways CDP Tools Can Make AI Marketing Work for You

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In today’s world of constant yet ever-changing engagement, businesses that want to turn leads into conversions must keep a pulse on their target customers’ wants, needs, and habits. Implementing AI marketing with a SmartHub Customer Data Platform (CDP) like Blueshift is the easiest way to do that...

5 SmartHub CDP Features to Enhance Your eLearning Marketing Strategy

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Back in May, we shared the four essential campaigns for eLearning marketing to acquire new students, boost enrollment and engagement, and help students continue to pursue their online education goals...

Blueshift’s Holiday Guide to Email Deliverability Success

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Take a deep breath — another holiday season is here. Email service providers and marketers are preparing for the busiest quarter of the year...
Using AI to Capture the Holiday Shopper's Attention

Using AI Marketing to Capture the Attention of Holiday Shoppers

The holidays are a hectic time for most of us: deadlines to meet, the weather to fend off, and the general buzz of chaos that surrounds November and December. As consumers, we’re all trying to cross off each item on our shopping lists...
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