The Smart Guide to Product Recommendations: Retail and Ecommerce Is Here

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In the Smart Guide to Product Recommendations: Retail and Ecommerce, you'll learn about the product recommendation themes, how to select the right ones, and best practices to add relevance across every interaction with your brand,...

Successfully Re-Engage Passive Media Users with Personalized Recommendations

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Check out our best practices from our Smart Guide to Recommendations: Media and Publishing for choosing the right recommendation themes to re-engage passive users who have strayed away from your brand, to deliver engaging, thoughtful recommendations,...
roi of ai marketing

Discover the True ROI of AI Marketing in Our Blueshift Smart Guide

To help you understand the impact AI can have, we analyzed 3.8 billion marketing interactions across a dozen verticals. The Smart Guide to the ROI of AI presents these findings and introduces an actionable framework,...
recommendations and user engagement

How to Increase Engagement Throughout the Media User Experience with Recommendations

Recommendations, when done right, offer an incredible opportunity to media marketers. Personalized, relevant recommendations can fuel engagement and content consumption from your brand, but only if you have the data to produce these recommendations accurately,...

Realize the Full Potential of Your Data by Connecting Blueshift and Snowflake

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With the Blueshift and Snowflake integration, marketers can now immediately access the full-breadth of data your company’s amassed from across applications, cloud services, on-premise databases, and supply chain data,...

The Smart Guide to Recommendations: Media and Publishing Is Here

The Smart Guide to Recommendations: Media and Publishing is here to teach marketers about the different content recommendation themes, how to select the right ones throughout your user journey...
new retail cx and marketing trends

8 Retail CX and Marketing Trends for the New Year

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2020 was revolutionary for retailers — both on and offline. 2021 seems poised to be no different as businesses continue to be transformed by consumer preferences, safety regulations, and the retail market as a whole,...
ai recommendations saw an 81% increase in marketing revenue

Why You Need AI-Powered Recommendations in Your Marketing

As we move forward into an increasingly digital world, the sheer volume of choices that consumers are faced with can be overwhelming. To rise above the noise companies have to provide personalized experiences,...

4 Ecommerce Marketing Trends That Will Take 2021 By Storm

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2020 has been revolutionary for ecommerce — Statista estimates that the majority of US adults did more online shopping than ever before in 2020. As new customers braved the world of online shopping and demand for the oddest of products surged...
Creative Studio Email Enhancements

Building the Personalized Emails of Your Dreams has Never Been Simpler: Meet our Enhanced Creative Studio for Email

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Creating engaging emails that get noticed by your customers is no easy feat. Add in the complexity of adhering to brand guidelines,...