Category: CDP
Real Life Lessons from Personalization at Scale with Brian Monahan
Why Marketer-Defined Customer Journeys are No Longer Adequate
Passing named arguments to Ruby Rake tasks using docopt for data science pipelines
How do you know if your model is going to work? Part 4: Cross-validation techniques
How do you know if your model is going to work? Part 2: In-training set measures
How do you know if your model is going to work? Part 1: The problem
Need for Speed: Why Marketing needs to Adapt to High Velocity Data
Cultivating Stickiness and Repeat Behavior With Mobile Commerce Apps
5 Tips to Reignite Referral Marketing
Connecting Hive and Spark on AWS in five easy steps
