Create Streamlined Multi-Channel Browsing Experiences with Blueshift’s Deep Links

With any message marketers send, the piece of content is rarely the intended final destination for customers. We craft compelling, customized messaging in order to lead our customers to click-through and journey farther down the funnel. It’s…
email

Blueshift Engage: Email Marketing During Economic Uncertainty

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Marketers, business leaders, and Blueshift users have come together for our first-ever virtual conference: Blueshift Engage. For one hour each day, we’ve brought the brightest minds in marketing to our attendees — live from their living…
customer

Blueshift Engage: The Importance of Connecting the Entire Customer Experience

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Marketers, business leaders, and Blueshift users have come together for our first-ever virtual conference: Blueshift Engage. For one hour each day, we’ve brought the brightest minds in marketing to our attendees — live from their living…
learning

Blueshift Engage: Being Adaptive and Embracing the Learning Mindset

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Marketers, business leaders, and Blueshift users have come together for our first-ever virtual conference: Blueshift Engage. For one hour each day, we’ve brought the brightest minds in marketing to our attendees — live from their living…
multi-channel

Blueshift Engage: Winning Strategies for Multi-Channel Campaigns

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Marketers, business leaders, and Blueshift users have come together for our first-ever virtual conference: Blueshift Engage. For one hour each day, we’ve brought the brightest minds in marketing to our attendees — live from their living…
zumper

Blueshift Engage: The CEO’s View on Marketing & Growth

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Marketers, business leaders, and Blueshift users have come together for our first-ever virtual conference: Blueshift Engage. For one hour each day, we’ve brought the brightest minds in marketing to our attendees — live from their living…

Dynamic Experiences Within Email: Blueshift and Google AMP

We’re excited to announce the rollout of Google AMP for email within the Blueshift platform. This new integration will allow marketers to further enhance email personalization with dynamic and up-to-date content. The addition of AMP will make…

Blueshift Leads CDP and Marketing Automation Categories in G2’s Spring 2020 Grid Report

We’re thrilled to report that Blueshift was once again named a CDP and Marketing Automation leader in G2’s latest Grid Report. This is the second report in a row that has recognized us as a leading authority in these categories, and we couldn’t…
predictive

Introducing Predictive Channel Engagement Scores

Blueshift, for nearly 6 years, has been proud to offer cutting edge technologies that enable marketers to reach the right customers, with the right message, at the right time. Three years ago, Blueshift launched its Predictive Engagement Models…
advertising

Leveraging Blueshift and Criteo for Hyper-Accurate Audience Targeting

Advertisers and marketers (and by extension adtech and martech) used to live in relatively separate worlds. Email marketers and advertisers may have had similar backgrounds, but their operating ethos and day to day were very different. Now,…