Marketing Strategies and Insights | Blueshift Blog

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3 Proven Tactics to Engage Your Most Valuable Customers

AI Marketing

3 Proven Tactics to Engage Your Most Valuable Customers

+85% of marketers report that technology challenges between departments have caused problems in developing personalized customer experiences

Marketer vs Martech: A Broken Stack Means a Broken Team

Chatbooks saw a 4x return on Facebook ad spend using predictive audience targeting

4 Ways to Increase ROI During Economic Uncertainty, Part 4: Using Audience Targeting

61% of marketers realize that technology is partly to blame

3 Reasons You Could Fail Your Marketing Goals in 2020

Email + mobile push multi-channel campaigns outperformed single channel campaigns by 176% in conversion rate

4 Ways to Increase ROI During Economic Uncertainty, Part 3: Using Low-Cost Channels

Blueshift and AMP logos

Newsworthy

Dynamic Experiences Within Email: Blueshift and Google AMP

Your Tech Stack Is Broken If You Aren’t Able to Bring Strategies to Life

Marketer vs Martech: Your Tech Stack Is Broken If You Aren’t Able to Bring Strategies to Life

Blueshift Leads CDP and Marketing Automation Categories in G2’s Spring 2020 Grid Report

Newsworthy

Blueshift Leads CDP and Marketing Automation Categories in G2’s Spring 2020 Grid Report

98& of marketers saw improvements when using AI

4 Ways to Increase ROI During Economic Uncertainty, Part 2: Using AI

4 Things Your Marketing Needs to Achieve True Personalization

4 Things Your Marketing Needs to Achieve True Personalization

51% of marketers say that critical customer experience data is not stored on one integrated platform

4 Ways to Increase ROI During Economic Uncertainty, Part 1: Using Customer Data

How To Set Triggered Messages for Better Engagement

How To Set Triggered Messages for Better Engagement