MarTech Recap: 3 Ingredients to Unlocking Next-Level Growth with a SmartHub CDP

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Let’s dive into the best bits, top takeaways, and finally, an on-demand recording of 3 Ingredients to Unlocking Next-Level Growth with a SmartHub CDP, featuring our very own Chief Growth Officer, Josh Francia,...
blueshift g2 cdp leader

Blueshift Named a CDP Leader in G2’s Spring 2021 Report

We’re excited to announce that Blueshift was named a CDP Leader in G2’s Spring 2021 Report. This marks another quarter in a row that we’ve received this distinction,...

The Smart Guide to Product Recommendations: Retail and Ecommerce Is Here

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In the Smart Guide to Product Recommendations: Retail and Ecommerce, you'll learn about the product recommendation themes, how to select the right ones, and best practices to add relevance across every interaction with your brand,...
cdp vs. dmp

CDPs vs. DMPs: What Marketers Need to Know

Let's compare the Customer Data Platform (CDP) versus the Data Management Platform (DMP). Both are well-known platforms, and both deal with the routing of data, but they are worlds apart in function and purpose,...

Successfully Re-Engage Passive Media Users with Personalized Recommendations

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Check out our best practices from our Smart Guide to Recommendations: Media and Publishing for choosing the right recommendation themes to re-engage passive users who have strayed away from your brand, to deliver engaging, thoughtful recommendations,...

Webinar Recap: Creating A Customer-Focused Loyalty Strategy Based On Data with Lob

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Couldn’t join us for our exclusive webinar with Lob, one of our leading direct mail partners? Have no fear — we’re recapping it all here,...
roi of ai marketing

Discover the True ROI of AI Marketing in Our Blueshift Smart Guide

To help you understand the impact AI can have, we analyzed 3.8 billion marketing interactions across a dozen verticals. The Smart Guide to the ROI of AI presents these findings and introduces an actionable framework,...