Customer Data Activation Platform

Real-Time Next Best Action

Next Best Offer

1:1 Content & Offers for Each Customer

Use AI to determine the next best offer for each customer.

  • Customize Your Recommendation Logic: Adapt the AI to suit your business logic
  • Use Recommendations on Every Channel: Easily deploy on websites, mobile apps and email
  • Measure and Test: Measure user engagement, and optimize

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Cross-Channel Orchestration

Orchestrate across owned & paid channels

With Blueshift, you can deliver real-time personalized experiences on every channel.

  • Email
  • Mobile app
  • SMS
  • Website
  • Ads: Display, Facebook, Google
  • Browser push notifications
  • Messaging & chat platforms
  • Direct Mail

Single Customer View

Unified Customer Data

Customer profiles that update with every customer interaction with your brand, be it a known customer or an anonymous one, across channels and platforms.

  • Easy Data Ingestion: APIs, SDKs and out-of-the-box integrations
  • Unified Identity: Cross-channel and cross-platform identity for known and anonymous customers
  • Data Modeling:Link customer actions to business objects like transactions or products

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Blueshift is the most flexible B2C marketing automation platform purpose built with AI at its core

Ready to Transform Your Marketing with AI?

360-Degree Customer Profiles

Your customer record is no longer static! Customer profiles in Blueshift update in real-time with every customer interaction, to present you a single customer view.

AI-Powered Recommendations

Is your recommendation engine a black box? With Blueshift, marketers can be in full control of their recommendation logic, and deploy it with ease on every channel.

Predictive Segmentation

Tired of pulling lists? Use Blueshift’s predictive segments to zoom in on the right users.

Trigger Based Automation

Say no to batch and blast. Trigger every engagement based on customer behavior.

Ready to Build an AI-Powered Brand?

Ebooks & Case Studies

Blueshift’s vision is to put AI in the hands of every marketer.

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