AI Powered Marketing for Consumer Finance Companies
Real-Time Next Best Action
Use AI to determine the next best offer for each customer.
- Customize Your Recommendation Logic: Adapt the AI to suit your business logic
- Use Recommendations on Every Channel: Easily deploy on websites, mobile apps and email
- Measure and Test: Measure user engagement, and optimize
With Blueshift, you can deliver real-time personalized experiences on every channel.
- Mobile app
- Ads: Display, Facebook, Google
- Browser push notifications
- Messaging & chat platforms
- Direct Mail
Customer profiles that update with every customer interaction with your brand, be it a known customer or an anonymous one, across channels and platforms.
- Easy Data Ingestion: APIs, SDKs and out-of-the-box integrations
- Unified Identity: Cross-channel and cross-platform identity for known and anonymous customers
- Data Modeling:Link customer actions to business objects like transactions or products
Your customer record is no longer static! Customer profiles in Blueshift update in real-time with every customer interaction, to present you a single customer view.
Is your recommendation engine a black box? With Blueshift, marketers can be in full control of their recommendation logic, and deploy it with ease on every channel.
Stuck in list-pull hell? Use Blueshift’s predictive segments to zoom in on the right users.
Say no to batch and blast. Trigger every engagement based on customer behavior.