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  • AI Marketing
  • CDP

Category: CDP

91% increase in customer retention and 30% increase in customer lifetime value
  • AI Marketing
  • CDP

Insightful Multi-Channel Marketing Statistics To Improve Your Strategy

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Data Activation: Essential Capabilities for Today and Tomorrow
  • CDP

Data Activation: Essential Capabilities for Today and Tomorrow

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in 2018, 66% of all carts were abandoned
  • CDP

Using Data-Driven Marketing To Reduce Abandoned Carts

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"What is Data Activation?" graphic
  • CDP

What is Data Activation?

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How Email Marketing Differs When It Comes To Mobile
  • AI Marketing
  • CDP
  • Customer Experience

How Email Marketing Differs When It Comes To Mobile

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Marketers use less than 50% of their data in their marketing
  • CDP

Data Activation is Underused Fuel for Marketers

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A traffic jam in a busy city
  • CDP

Escape the Marketer’s Traffic Jam: The Road From Channel-Centric to Customer-Centric

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Readiness Check: Get Started with Data-Driven Marketing in 3 Steps
  • AI Marketing
  • CDP

Readiness Check: Get Started with Data-Driven Marketing in 3 Steps

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Marketing in the Modern Age: Mobile Made Easy
  • AI Marketing
  • CDP

Marketing in the Modern Age: Mobile Made Easy

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48% of buyers will turn to a competitor if faced with poor digital personalization
  • AI Marketing
  • CDP
  • Customer Experience

Winning Personalization, by the Numbers

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Direct Mail as Part of Multichannel Marketing Strategy
  • AI Marketing
  • CDP

Direct Mail as Part of Multichannel Marketing Strategy

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Mining carts with piles of gold
  • CDP

3 Steps for Striking First-Party Data Gold

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