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Lifecycle Stages for the Growth Marketer Part 1 – Activation

Winning at Cross Channel Marketing: Blueshift Chosen to Lead Discussion at India Digital Summit

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Winning at Cross Channel Marketing: Blueshift Chosen to Lead Discussion at India Digital Summit

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Top Metrics Growth Marketers Need to Know

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AI Marketing

Growth Marketing Defined – What It Is and What It Isn’t

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Top Growth Marketing Trends for 2017

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Listening to your users: Inferring Affinities and Interests based on actual time spent vs clicks or pageloads

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AI Marketing

Avoid Personalization Pitfall # 5: Ugly Personalization!

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Driving Student Retention for eLearning and MOOCs – Part 1

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AI Marketing

Practical AI for Growth Marketers

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AI Marketing

Send Time Optimization or Engage Time Optimization?

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AI Marketing

Personalization Pitfall #4: Poor Historical View of the Customer

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AI Marketing

Personalization Pitfall 3: Customer Message Overload