Category: CDP
Listening to your users: Inferring Affinities and Interests based on actual time spent vs clicks or pageloads
Driving Student Retention for eLearning and MOOCs – Part 1
Re-Thinking Send Time Optimization in the age of the Always On Customer
What is Programmatic CRM? [Infographic]
Real Life Lessons from Personalization at Scale with Brian Monahan
Why Marketer-Defined Customer Journeys are No Longer Adequate
Passing named arguments to Ruby Rake tasks using docopt for data science pipelines
How do you know if your model is going to work? Part 4: Cross-validation techniques
How do you know if your model is going to work? Part 2: In-training set measures
How do you know if your model is going to work? Part 1: The problem