
Category: CDP


Listening to your users: Inferring Affinities and Interests based on actual time spent vs clicks or pageloads

Driving Student Retention for eLearning and MOOCs – Part 1

Re-Thinking Send Time Optimization in the age of the Always On Customer

What is Programmatic CRM? [Infographic]

Real Life Lessons from Personalization at Scale with Brian Monahan

Why Marketer-Defined Customer Journeys are No Longer Adequate

Passing named arguments to Ruby Rake tasks using docopt for data science pipelines

How do you know if your model is going to work? Part 4: Cross-validation techniques

How do you know if your model is going to work? Part 2: In-training set measures

How do you know if your model is going to work? Part 1: The problem
