Blog

• AI Marketing

Personalization Pitfall #2: Old-School Linear Customer Journey

• AI Marketing

Common Problems Faced when Scaling Personalization – Part 1

• Customer Experience
• Newsworthy

Say AARRR on “Talk Like A Pirate Day”

• AI Marketing
• Customer Experience

Market to Verbs, not Nouns

• AI Marketing
• Customer Experience

Programmatic Relationship Marketing

• Blueshift
• CDP
• Customer Experience

Real Life Lessons from Personalization at Scale with Brian Monahan

• Newsworthy

Announcing The Launch of Personalization Studio

• AI Marketing
• CDP
• Customer Experience

Why Marketer-Defined Customer Journeys are No Longer Adequate

• Newsworthy

Blueshift Wins Stevie® Awards in Marketing & Big Data Categories

• Newsworthy

LUMA Capital Partners Invests in Blueshift

• AI Marketing

3 Tips To Avoid #Personalization #Fail

• CDP

Passing named arguments to Ruby Rake tasks using docopt for data science pipelines