No matter how complex your data or tech stack, Blueshift’s Customer Engagement Platform with an integrated CDP, cross-channel marketing hub and patented AI lets you create personalized, customer-centric experiences across all touchpoints with no specialized expertise needed.

The result? Increased revenue, higher retention, and delighted customers.

Blueshift Intelligent Customer Engagement Platform Marketecture
Image for Blueshift CEP featuring a woman looking at a laptop, surrounded by icons that represent ingesting data, accessing customer profiles, and creating audience segments.

Unify and Activate First-Party Data

Customer Data Platform

Unlock the full potential of your rich customer data with our customer data platform. It enables you to reach every customer on a personal level through better targeting and a deeper understanding of behaviors.

  • Easily ingest, unify, and activate data from every source regardless of the size, type, and complexity.
  • Access unified profiles for known and anonymous customers with cross-device identity resolution.
  • Easily create precise, auto-updated, ready-to-use audience segments for all of your campaigns in minutes.
Image for Blueshift AI Assistants featuring a woman using data to prompt an AI-generated email with customized content and image

CUSTOMER AI

Unlock and Activate Valuable Customer Insights with AI

Our patented AI utilizes agentic, predictive, and generative AI to help you create 1:1 engagement at scale. We help you identify the best customer segments to reach with predictive audience targeting and recommendations. This goes beyond just understanding intent–our technology enables you to make smarter decisions throughout the customer journey and includes the following:

  • Predictive audience targeting
  • Product and content recommendations
  • Channel and timing optimization
  • AI Assistants and generative content creation
  • Intelligent marketing agents

reach customers anywhere

Solve Complex, Cross-Channel Marketing Challenges

Power real-time, customer-centric campaigns to foster ongoing engagement, cultivate loyalty, and deliver value throughout the entire customer journey.

  • Create, automate, and scale personalized campaigns across every customer touchpoint and channel, including email, web, SMS, paid media, and more.
  • Deliver timely, personalized interactions based on in-the-moment customer data and behaviors with triggered workflows.
  • Extend beyond traditional marketing channels to include support, call centers, CRM, data management, and more with a robust app hub for 3rd-party integrations.
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How a Customer Engagement Platform helps

Intelligent Customer Engagement Platform Overview

Turn your data into action with AI-driven engagement. Automate, personalize, and scale customer interactions—all from one powerful platform.

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INTEGRATE EVERYWHERE

Supercharge Your Stack’s Performance

Effortlessly connect your favorite tools and marketing channels, harnessing the full potential of your customer data across your tech stack. 

  • Manage customer data from anywhere — including prior transactions, real-time behavioral data, and more.
  • Connect all marketing channels to build timely interactions across email, mobile, web, support, and more.
  • Enrich first-party data for improved insights and 1:1 personalization. 
  • Real-time data ingestion results in profiles that are always up-to-date and ready for activation.
Data Security with GDPR

Secure and compliant platform

Data Security and Privacy

Blueshift’s customer engagement platform complies with leading privacy compliance regulations, including GDPR, SOC2, HIPAA, and CCPA.

  • Data is encrypted at rest and in transit.
  • Single sign-on and strong password requirements, two-factor authentication, and audit logs are deployed.
  • Custom user roles and permissions are provided.
Jeff Ekblad

Hear From Our Customers

 

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“We chose Blueshift over other customer engagement platforms in the market because Blueshift does a great job of putting the most powerful tools under one roof. Easy access to the product catalog is critical for ecommerce players as well as – in the box recommendations, distribution of audiences, WYSIWYG builders and more. Assembling this toolset with direct access to a clean data layer is a game changer for us.”

Jeff Ekblad VP of Marketing, Sweetwater

Demo the platform

See Blueshift in Action

Take a self-guided tour or talk to us about the Blueshift Intelligent Customer Engagement platform and see how easy it is to seamlessly deliver personalized, real-time experiences throughout the entire customer journey.