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Easily activate your customer data across all channels with Blueshift's Customer Data Platform.


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From Data to AI to RoI 



Your customers demand a more personalized experience at EVERY step of their journey. Find out how you can exceed their expectations with Blueshift.

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Why marketers choose Blueshift as their CDP? 

  • Behavioral & Predictive Segmentation
  • Visual Journey Orchestration
  • AI-Powered Recommendations
  • Email, Mobile, & Website in One System
  • Trigger Based Automation
  • Built for scale, Easy to use

With Blueshift, you can finally activate all of your customer data on every channel, using AI

Best Customer Data Platform Available
Updated On July 13, 2017
Validated Review
Verified Current User
What do you like best?
Blueshift's technology is rock solid. Everything is fast, flexible and scales with ease. The platform allows for great flexibility and make complex marketing initiatives simple. I personally researched over 30 different customer data platforms and Blueshift was head an shoulders above the rest. They are a smart, tech focused team that have built a world class product.
What do you dislike?
I wish the platform supported more analytic capabilities and activation across other marketing exchanges. I know they are always improving the platform and release new features regularly so I'm confident they will include these in the upcoming roadmap.
What business problems are you solving with the product? What benefits have you realized?
Blueshift allowed us to have a true wholistic view of our customers without having to change our data structures or process. In addition, the CRM capabilities are top notch and allowed us to personalize at a granular level at lighting speed.

We selected Blueshift as the key partner in our shift towards behavior-based cross-channel marketing. In just 6 months with Blueshift, we've seen engagement rates climb to 40% and YoY direct email revenue has increased by 81%, far exceeding our expectations."

Becky Spurr, Head of Communications Vouchercloud

Marketers trust Blueshift to activate data for millions of  customers every month

"With Blueshift, we’ve seen a 200% increase in return visits to our jobs section. We’ve had nothing but a positive experience since integrating with Blueshift. Their team has done a terrific job ensuring that the content recommendations fit our specific needs."

Kevin Jan, Email Marketing Mgr  |  The Muse

"Blueshift has helped us drive targeted lifecycle marketing, dramatically improving our re-engagement rates. With Blueshift, we are now able to launch personalized campaigns on email & mobile app, and drive a consistent message across different marketing channels."

Todd Kurie, VP Marketing  |  Redmart

Blueshift puts your customer data first so you can engage each customer with 1:1 messaging across all your channels

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"Blueshift has helped OYO become a leader in 1:1 customer engagement across all marketing channels. With Blueshift’s precise recommendations and targeted triggers, we have been able to achieve 5X higher bookings from email & mobile channels."

Sumit Gupta, Head of Customer Retention  |  Oyo

With Blueshift, you can finally unify all your customer data across all channels and devices to engage each customer more effectively.

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