What’s the #1 thing that matters in the hospitality industry? Isn’t it hospitality? Irrespective of having the right combination of amenities, service, management and business formula, what really matters is hospitality in its truest essence. According to Dictionary.com, hospitality is the friendly reception and treatment of guests or “strangers”.
With floods hitting various parts of the world, it is time for brands to step up and extend true hospitality to those in need. We are pleased to see traditional hospitality companies such as OYO rooms, one of Bueshift’s customers, offer free shelter to strangers stuck in Mumbai rains and Airbnb provide free housing to those affected by #Harvey.
Many brands outside hospitality are also extending their help in unique ways such as Amazon, Walmart, Chobani. Another unexpected example, Anheuser paused making beer to supply water (great example of true hospitality for “strangers”).
Our prayers to those affected by #Harvey #TexasFloods #MumbaiRains and #SouthEastAsia #Floods.
India’s largest hotel network, OYO rooms:
Stuck in Mumbai? We are offering free shelter at select hotels, call us on 9313931393 & we’ll guide you to the nearest shelter #MumbaiRains
— OYO (@oyorooms) August 29, 2017
Leading short-term rental company, Airbnb:
Airbnb has activated our host community to open their homes for $0 for those evacuating for Hurricane Harvey. https://t.co/bSXZPgh1HE
— Airbnb Help (@AirbnbHelp) August 25, 2017
For those not familiar with OYO rooms:
OYO rooms is India’s largest hotel network spread across 200 cities with 6500+ hotels offering standardized and hassle-free stay experiences at an unmatched price. Their mission is to change the way people stay away from home.
