As more and more businesses adopt and invest in AI, it’s clear that it is the next big trend in marketing. But starting from scratch can be an overwhelming process. What’s more, there’s little information on where (and how) to start or what to consider when introducing AI to your marketing strategies. To demystify AI, we’ve decided to create a course to help marketers understand the basics of AI in marketing, and exactly how marketers can start applying AI in their day-to-day to improve campaigns and marketing performance.
This course is a part of Blueshift Academy — the one-stop shop to learn the basics of the Blueshift platform, and topics most important to modern marketers: AI-marketing, digital marketing best practices, deliverability, and much more. We’ve broken down the biggest topics in marketing today into easy-to-follow and informative courses. In this course, we cover exactly how AI can be used by marketers, best practices that lead to success, how to measure that success, and much more. No strings attached, anyone willing to learn can take our free course that will guide you through the ins and outs of AI — and turn you into an AI-enabled marketer!