How to Run a Successful Customer Data Platform RFP: The 50 Essential Questions

For marketers and technology decision-makers, the Request for Proposal (RFP) process can be one of the most daunting and time-consuming tasks their job demands. With good reason too. Critical, long-term technology investments can make or break the success of a business,...
Customer Data Platform experts David Raab and Shamir Duverseau join Blueshift in our exclusive webinar.

Webinar Recap: What the CDP?! With the CDP Institute and Smart Panda Labs

Couldn’t join us for our exclusive webinar with the Customer Data Platform Institute and Smart Panda Labs? Have no fear — we’re recapping it all here! Let’s dive into the best bits, top takeaways, and finally, an on-demand recording,...
new retail cx and marketing trends

8 Retail CX and Marketing Trends for the New Year

,
2020 was revolutionary for retailers — both on and offline. 2021 seems poised to be no different as businesses continue to be transformed by consumer preferences, safety regulations, and the retail market as a whole,...
ai recommendations saw an 81% increase in marketing revenue

Why You Need AI-Powered Recommendations in Your Marketing

As we move forward into an increasingly digital world, the sheer volume of choices that consumers are faced with can be overwhelming. To rise above the noise companies have to provide personalized experiences,...