Use AI techniques to personalize and optimize your communications to reduce subscriber churn.

Stop Subscriber Churn in Its Tracks with These 4 AI-Powered Campaigns

Churn is a natural part of every business. However, no organization likes their users to churn. So, what should you do (especially after you've been trying tactic after tactic to no avail)? Use AI techniques to personalize and optimize your…
At Blueshift we believe it's important to give back to your community, especially the neighbourhood you work in.

Culture at Blueshift : Supporting local neighborhoods through volunteering

Every year we enjoy summer with outdoor fun events, whether it's hiking Angel Island in SF Bay, getting there by Sail boat or rafting down the American River in the Sacramento area. This year our team members wanted to do something different…

5 Practical AI Techniques for Improving Customer ROI

Seventy-seven percent of marketers believe that real-time personalization is crucial, yet sixty percent struggle to personalize content in real time. Personalizing content in the form of giving the right recommendations for each user, scheduling…