MEANINGFULLY ENGAGE YOUR CUSTOMERS

5 Essential Omnichannel Campaigns 
for Media & Publishing Brands

Increase user engagement by delivering personalized omnichannel campaigns. Download our playbook to learn about five essential media and publishing campaigns that focus on earning, keeping, and growing user engagement with your brand.

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Realize the full potential of omnichannel campaigns and discover how a SmartHub CDP like Blueshift can amplify your user engagement by downloading our exclusive media and publishing playbook.

Higher LTV

Omnichannel shoppers have a 30% higher lifetime value than those who shop using only one channel.

Boost Engagement

Earn and keep attention by curating timely content to individual customers’ interests.

Increased Retention

Companies with extremely strong omnichannel customer engagement retain on average 89% of their customers.

Grow Revenue

Take a lifecycle approach to match existing users with relevant content and offers.

Discovery+ Delivers Relevant Content with Personalized Recommendations

“To stay relevant to users and drive viewership, you need to be able to reengage users across the right channels at key times of the day with content that matches each user’s unique interests. You can’t achieve that without a centralized platform that provides visibility into users’ viewing habits and gives marketers the ability to quickly create, test, and optimize personalized engagement strategies across the customer lifecycle.”

Fredrik Salzedo

Director, Retention/CRM, Discovery+ EMEA

Discovery+ Delivers Relevant Content with Personalized Recommendations

“To stay relevant to users and drive viewership, you need to be able to reengage users across the right channels at key times of the day with content that matches each user’s unique interests. You can’t achieve that without a centralized platform that provides visibility into users’ viewing habits and gives marketers the ability to quickly create, test, and optimize personalized engagement strategies across the customer lifecycle.”

Fredrik Salzedo

Director, Retention/CRM, Discovery+ EMEA