Blueshift vs Emarsys: Comparing Customer Engagement Platforms

Modern marketers need innovative solutions to deliver personalized customer engagement at scale – that’s why many marketers have made the shift to Blueshift, recognized as one of the best customer data platforms.

Discover why customers choose Blueshift’s customer engagement platform over Emarsys:

AI Recommendations: Emarsys falls short with 1:1 personalization and recommendations, whereas Blueshift has plug-and-play recommendation recipes that span industries and scales as you grow
Audience Segmentation: Emarsys has limited capabilities, while Blueshift empowers marketers with easy-to-use segmentation tools
Innovation: Emarsys was founded solely as an email marketing platform, whereas Blueshift was engineered with AI at its core for scalable cross-channel marketing

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E-COMMERCE STARTER PACK

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E-Commerce Starter Pack

Jumpstart your marketing efforts with our E-commerce Starter Pack. Get the essentials to launch in just 30 days with:

Automated Campaigns: Personalized emails triggered by real-time customer data to drive purchases with up to 9 campaigns, ready for launch, including abandoned cart, price change, and back in stock.
Recommendation Recipes: Automatically match customers with the most relevant products with up to 9 recommendation recipes, including abandoned browse, category affinity, and post-purchase.

Data Security with GDPR, AICPA SOC, HIPPA compliant, and CCPA

Secure and compliant

Data Security and Privacy

Blueshift’s customer engagement platform complies with leading privacy compliance regulations, including GDPR, SOC2, HIPAA, and CCPA.

Data is encrypted at-rest and in-transit.
Single sign-on is deployed along with strong password requirements, two-factor authentication, and audit logs.
Custom user roles and permissions are provided.

“We chose Blueshift over other customer engagement platforms in the market because Blueshift does a great job of putting the most powerful tools under one roof. Easy access to the product catalog is critical for ecommerce players as well as – in the box recommendations, distribution of audiences, WYSIWYG builders and more. Assembling this toolset with direct access to a clean data layer is a game changer for us.”

Jeff Ekblad VP of Marketing, Sweetwater

Make Your Stack Work Harder

Use The Tools You Love To Maximize Marketing ROI

Add the power of Emarsys alternative, Blueshift, to your martech investments and maximize ROI. Recognized as one of the best customer engagement platforms, we integrate across email, mobile, web, digital, customer support, and more.

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See Why Customers Switch From Emarsys to Blueshift

Sign up for a product trial or talk to us about the Blueshift customer engagement platform. See how easy it is to connect all your data and drive customer-centric campaigns across marketing channels.

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INTELLIGENT CUSTOMER ENGAGEMENT PLATFORM

Blueshift vs Emarsys