May 2025: RFM Scoring, Computed Attributes, Segmentation, Reporting, PII Controls, and More
Blueshift is raising the bar on data-driven marketing with a new wave of enhancements designed to boost agility, intelligence, and control. From the launch of Computed Attributes and native RFM scoring to streamlined segmentation and deeper reporting flexibility, these updates help marketers act faster, target more precisely, and gain better control over customer data. Whether … Continued