Webinar on 'AI in the Inbox' featuring LendingTree's VP of Marketing


Milestones around a customer’s birthday, or an “anniversary” since they signed up on your mailing list, can be very effective in driving engagement.Here is an example:



Key Success Factors:An up-to-date record of information about important dates, and being able to trigger messages off that that is very important for Milestone triggers.For more information on triggers, download our E-book on scaling triggered marketing.