Sync your audience data seamlessly with the Snowflake to Google Customer Match Integration, powered by Blueshift, all without the need for code or SQL.


Integration in 3 Easy Steps:

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Step 1

Connect Snowflake to Blueshift and ingest data from tables and views.
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Step 2

Specify the data that is important and create your audiences in Blueshift.
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Step 3

Setup recurring syncs to Facebook from Blueshift.

All this in just under 15 minutes!


Using This Integration You Can:

  • Increase ROI on Advertising: Build relevant audiences & instantly activate your customer data from Snowflake to Facebook, so that your campaigns are hyper-focused and laser-targeted.
  • Retarget with Ease: Leverage the integration to retarget inactive customers on Facebook and win them back.
  • Boost New Customer Acquisition: Use the audiences created using first-party data to build lookalike audiences and increase your reach.



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About Snowflake

Snowflake delivers the Data Cloud — a global network where thousands of organizations mobilize data with near-unlimited scale, concurrency, and performance. Snowflake’s platform is the engine that powers and provides access to the Data Cloud, creating a solution for data warehousing, data lakes, data engineering, data science, data application development, and data sharing.

About Google Customer Match

Customer Match lets you use your online and offline data to reach and re-engage with your customers across Search, the Shopping tab, Gmail, YouTube, and Display. Using information that your customers have shared with you, Customer Match will target ads to those customers and other customers like them.

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See Blueshift in Action

Take a self-guided tour or talk to us about the Blueshift platform and see how easy it is to connect all your data and drive customer-centric campaigns across marketing channels.