Real-time trending content is very effective at driving engagement. With Blueshift, you can easily create campaigns that merchandise the best converting content, across different categories, geographies or other parameters.
Automating Trending Content Marketing with Blueshift
Blueshift makes it really easy to create emails, push notifications, SMS and ads with trending content. Once you create your templates, simply select from one of Blueshift’s many targeting mechanisms that include various forms of trending content.
Not only can you base your trending content algorithms on aggregate sales, but you can also use conversion rates to determine trending content (often, a better choice).