Blueshift added native support for email provider, WhatCounts. With this integration, Blueshift’s customers now have access to five native email solutions including Sendgrid, Sparkpost, Mailgun, Momentum, and now, WhatCounts. With native email adapters, marketers can send dynamic, high-volumes of emails to their customers directly from Blueshift’s campaign journey builder and automatically track core performance metrics such as sends, impressions, clicks, bounces, and more.
Set up is seamless — within the Channels page within the Blueshift interface, marketers can select WhatCounts, add their account credentials, and boom… adapter created. Brands can start sending emails immediately from Blueshift through WhatCounts.