SMARTHUB CDP

Increase Customer Engagement
 with Personalized Financial Experiences

SmartHub Customer Data Platforms empower personal finance marketers to increase customer engagement with their brand by intelligently recommending financial products and services that match each customer’s unique goals. Download our playbook to learn about AI-powered recommendation themes to deliver timely and relevant messaging at every stage of your customers’ financial journey.

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Realize the full potential of recommendations within your campaigns across all channels and discover how Blueshift can amplify your brand by downloading our exclusive finance playbook.

Increased Revenue

Blueshift customer LendingTree quadrupled their email revenue by implementing greater personalization and deliverability.

Conversion Rate

Emails with predictive recommendations increased conversion rate by 209% through AI-powered personalized content.

Click Rate

Emails with triggered recommendations increased click-through rate by 111% and click-to-open rate by 64%

Automation

Blueshift customer ClearScore was able to automate 70% of their campaigns with personalized recommendations and triggers.

LendingTree Delivers Personalized Consumer Experiences

“I think that it’s important to not think of everyone in broad groups. There are independent ways to think about loyal customers. To keep people engaged, it’s important to understand their differences and give them the information they’re seeking…”

Joyce Poole

Sr. Director CRM, LendingTree

LendingTree Delivers Personalized Consumer Experiences

“I think that it’s important to not think of everyone in broad groups. There are independent ways to think about loyal customers. To keep people engaged, it’s important to understand their differences and give them the information they’re seeking…”

Joyce Poole

Sr. Director CRM, LendingTree