PODCAST

Future Commerce: What does a CDP do? Provide Real Time Relevance at Scale

In this episode, you’ll learn about Customer Data Platforms and why brands need to leverage their customers’ data well.

DATE

July 9 // 2021

DURATION

47 Min

In this Episode of Future Commerce

Hear how to truly understand your customers with a Customer Data Platform that allows you to collect, unify, and access a 360-degree view of each user to create connected omnichannel experiences. Join Josh Francia, Chief Growth Officer at Blueshift and Houman Akhavan, Chief Marketing Officer of Carparts.com, as they chat all things CDP and learn how to deliver relevant customer experiences at scale.

Additional Resources

Make the Shift Today

See how Blueshift makes sophisticated marketing simple through omnichannel data activation and AI.