AI is rapidly transforming marketing, but how do you cut through the noise and focus on what truly drives results? Join Manyam Mallela, Co-Founder & Chief AI Officer at Blueshift, and Eric Gordon, Sales Consultant, for an exclusive session that demystifies AI’s role in marketing today and its potential for the future.

We explore the evolution of Predictive AI, Generative AI, and the newest breakthrough—agentic AI—and how brands are using these innovations to scale personalization, optimize engagement, and drive measurable results.

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What You'll Learn

  • The AI-Powered Marketing Revolution
    Discover how Predictive AI, Generative AI, and Intelligent Marketing Agents are reshaping campaign strategy and execution.
  • Customer AI in Action
    See real-world applications of AI that improve targeting, personalization, and retention.
  • Introducing Intelligent Marketing Agents
    Learn how Blueshift’s Campaign Optimizer Agent automates A/B testing at scale, saving 40+ hours per month and driving 20%+ improvements in key metrics.
  • Data-Driven Insights & Best Practices
    Get expert guidance on implementing AI to enhance marketing performance and stay ahead of the competition.

Speakers

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Manyam Mallela

Co-Founder, Chief AI Officer at Blueshift
eric-gordon

Eric Gordon

Sales Consultant at Blueshift