The Retail and E-commerce industry is highly competitive and shoppers have more choice than ever. However, there is still room for growth with the average abandoned cart rate at almost 70% last year 1.
Discover how Blueshift makes it easy to create automated, personalized campaigns that recover lost sales, boost revenue, increase conversion rates, and foster customer loyalty. We will cover how you can:
- Boost conversion rates with abandoned cart journeys that harness the power of AI-powered product recommendations and predictive channel engagement scores to deliver personalized, cross-channel messages.
- Encourage repeat purchase and LTV with segment triggered post-purchase upsell campaigns and optimize using generative AI and recommendations to suggest related items.
- Drive additional revenue with fully automated price drop and back-in-stock campaigns that leverage derived events to trigger timely messages across channels based on catalog changes.
We will also share real-world examples for inspiration from innovative retail and ecommerce customers including Carparts.com, Tuft & Needle, and Sweetwater.
1 Baymard Institute: https://baymard.com/lists/cart-abandonment-rate
