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CUSTOMER SUCCESS STORY

Predictive Insights and Personalization Drive Increased Revenue at Slickdeals

“Blueshift has been key to creating personalized, automated journeys while also increasing efficiencies. We’re able to leverage predictive capabilities to identify the secret recipe for finding the right time and the right channel to send the right message.”

Kristina Paulos
Kristina Paulos Dir. of CRM Marketing, Slickdeals
Picture of man in a blue jacket, with a red backpack, checking his phone while walking his bike in an urban area with the slick deals logo overlaying the image.

Increasing Community Engagement With Predictive Analytics

Online deal-sharing site Slickdeals grew its deal postings by 65% thanks to predictive insights from Blueshift. Using lookalike modeling, Slickdeals’ Director of CRM Marketing, Kristina Paulos and her team identified the same signals and behaviors of up and coming power users, which ultimately helped the company increase revenue.