PREDICTING BUYER BEHAVIORS

Customer AI Predictors

Blueshift’s AI-Driven Predictors optimize engagement, personalization, and targeting to enhance marketing effectiveness. By analyzing customer behavior, Predictors ensure every interaction is timely, relevant, and impactful—helping marketers deliver messages, recommend content, and anticipate customer actions to maximize conversions and retention.

AI Predictors are part of the Customer AI suite.

Image representing AI Predictors, showing a man using metrics on channel, time, and likeliness to buy in order to make a decision
Image for channel engagement showing a woman who would have an 87% chance of reading a text message receiving a marketing SMS text

THE RIGHT TIME & CHANNEL

Channel and Time Intelligence

Optimize engagement with AI-driven predictions and maximize impact by delivering messages when and where customers are most likely to engage.

  • Find the optimal send times and channels to maximize prospect conversions.
  • Achieve higher engagement rates based on past messaging activity, customer attributes, and site activity.
  • Ensure you’re messaging each customer at the right time and the right channel, every time.

Drive conversions with relevant, timely messages that trigger at critical moments of the customer journey.

 

 

Predictive Recommendations offering three personalized choices for an apartment within a budget

THE RIGHT CONTENT

Content & Product Recommendations

Drive engagement and conversions with AI-powered recommendations that predict customer preferences and deliver personalized content across channels.

  • Automatically recommend the best products and content for each customer based on real-time behavior.
  • Keep it relevant by adapting recommendations to their latest interests and actions.
  • Seamlessly pull from your catalog to personalize every message across channels.

Show your customers exactly what they’re looking for. Let AI do the heavy lifting so you can deliver smarter, more engaging experiences. In fact, 89% of brands say AI-powered product and content recommendations help them increase customer loyalty.

THE RIGHT CUSTOMER

Predictive Audience Segmentation

Boost conversions and retention using AI-driven audience segmentation to target customers based on behaviors, preferences, and intent and anticipate customer actions well in advance.

  • Use predictive metrics to rank each customer based on their likelihood to take action.
  • Interact with every customer using dynamically updated predictive scores and segments.
  • Measure the impact of predictive scores against actual results to ensure AI is driving the outcomes you want.

Our predictive segmentation capabilities empower you to identify each customer’s likelihood to engage, purchase, churn, and more.

AMPLIFIED CAMPAIGNS & OPTIMIZED ENGAGEMENT

Explore More Offerings From Customer AI

Discover how AI-powered Agents and Assistants can streamline your workflow, optimize campaigns, and enhance customer engagement—no expertise required. Click the buttons below to dive deeper into their capabilities and see how they can transform your marketing efforts.

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