Blueshift unifies a native CDP with Customer AI and cross-channel orchestration so you can identify intent, choose the next best action, and assemble 1:1 content in real time across email, SMS, push, in-app, web, and ads.
- No separate CDP required: Identity, custom objects, consent, and governance are built in and marketer-accessible.
- Patented AI: Predictive audiences, agentic next-best-action, and generative creative assist.
- 1:1 commerce at scale: 100+ recommendation strategies with SKU and catalog context.
- Cross-channel journeys that adapt in real time: Email, SMS, push, in-app, web, and ads from one platform.
- Lower TCO: Modular pricing that scales with channels, data, and products.