Blueshift helps enterprises protect customer data with independently audited controls, strong encryption, granular access management, secure cloud infrastructure, and built-in privacy and AI safeguards.

Security Built Into the Platform

  • Security-by-Design Approach
    Built to help protect customer data across access, infrastructure, privacy, and AI-powered workflows.
  • Enterprise-Grade Controls
    Includes safeguards for authentication, encryption, monitoring, and compliance support.
  • Confident Risk Evaluation
    Designed to help enterprise teams assess risk with confidence.

How Blueshift Protects Customer Data

Identity and Access

Role-based and custom access controls help ensure users only have the permissions they need. Blueshift supports SAML-based single sign-on, multi-factor authentication, and audit logging for key user activity.

Data Protection

Customer data is encrypted at rest using AES-256 and protected in transit with TLS 1.2+. Secure key management and privacy workflows help support stronger data protection across the platform.

Infrastructure and Operations

Blueshift is hosted on secure AWS infrastructure with isolated environments, layered network protections, backup and recovery processes, and ongoing security testing and vulnerability management.

AI Security and Privacy Controls

  • AI Safety and Validation
    Validation and safety controls help teams use AI-powered workflows more responsibly.
  • Content and Relevance Checks
    Content safety checks and relevance validation help improve output quality and brand alignment.
  • Privacy and Governance Support
    Privacy workflows support access, deletion, consent, and regional data requirements.

Frequently Asked Questions

Blueshift encrypts data at rest using AES-256 and protects data in transit with TLS 1.2+.

Yes. Blueshift supports SAML-based SSO and multi-factor authentication.

We have automated workflows that permanently delete customer profiles and their data from our system and backups.

Yes. We validate inputs and outputs, screen for sensitive content, and cross-check multiple models for accuracy.

Constantly. We scan code during development and hire third-party experts for annual penetration tests.

We use AWS. Your data lives in an isolated Virtual Private Cloud (VPC). We have global region options if you need them.

We keep data backups in multiple geographic locations and test our recovery process periodically.

Blueshift provides capabilities that support GDPR, CCPA, HIPAA-ready deployments, and customer data rights workflows.

Intelligent Customer Engagement

See Blueshift in Action

Watch a short demo video or talk to a Blueshift expert to explore how Blueshift effortlessly connects and protects your data, driving customer-centric campaigns that deliver value.