CDP: Is the Future Now?

CDPs (Customer Data Platforms) continue to be at the forefront of most martech conversations. In 2021, we saw more marketers than ever adding CDPs to their tech stacks but similarly saw more marketers asking “What the heck is a CDP, and do I need one?” Great News! We are joined by THE CDP expert to discuss the state of CDPs and why they are important for marketers now more than ever.