Predictive Scores

With Blueshift, you can not  only segment by a user’s past behavior, but also by various predictive scores. Blueshift’s predictive scores can help you find users with a high or low likelihood of completing various actions in the conversion funnel and the user lifecycle.

Predictive score for existing customers' likelihood of repeat purchase

Predictive score for existing customers’ likelihood of repeat purchase

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Using Predictive Scores in a Segment

Blueshift’s vision is to put AI in the hands of every marketer.

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