Cost Savings and Business Benefits Enabled by Blueshift’s SmartHub Customer Data Platform
What would happen if you could scale 1:1 campaigns and deliver better cross-channel experiences to an infinite number of customers? That’s what Blueshift delivers with our Customer Data Activation Platform.
In this commissioned study conducted by Forrester on behalf of Blueshift, take an in-depth look at how four of our customers infused their tech stack with our patented AI and drove game-changing marketing results.
Increase in
Total ROI
Increase in
Incremental Revenue
Increase in
Click-Through Rate
Increase in Cross-Channel
Campaign Revenue
“Blueshift is a responsive partner that has grown with us, supporting our drive to provide the best-tailored content to our users, through the correct medium, at the right time. If we had stuck with our old system, we’d need to add a number of people across the board, data scientists, data engineers, and marketers, to achieve the complexity of what Blueshift does for us today.”
“Blueshift allowed us to up-level our campaigns and provide 1-to-1 personalization using dynamic user information. We can now focus on high-intent customers that want to hear my message rather than email blasting and annoying my whole customer base. The result? +100% increase in email engagement.”
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