Using Retargeting with Recommendations

Marketer’s Playbook

Communications supplemented with retargeted items and new recommendations convert as much as 30-50X the conversion rate of newsletter emails. Discover how to get started with 1:1 retargeting today that goes beyond simple abandoned cart reminders.

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What’s in the eBook

Does your retargeting stop at abandoned cart campaigns?

Discover how to collect more meaningful customer data than ever before, and leverage browsing sessions for retargeting — no add to cart needed.


Review various ways to merchandise retargeted content along with related recommendations

5 Steps

How to start merchandising retargeted content along with related recommendations


Launch & test retargeting and other automated campaigns instantly, and track real-time results

Retargeting and Recommendations

Blueshift makes it extremely easy to launch various forms of retargeting with
recommendations, on multiple channels including emails and push notifications.

“Blueshift is a responsive partner that has grown with us, supporting our drive to provide the best-tailored content to our users, through the correct medium, at the right time. If we had stuck with our old system, we’d need to add a number of people across the board, data scientists, data engineers, and marketers, to achieve the complexity of what Blueshift does for us today.”

Russell Middleton
Co-Founder, Zumper

“Blueshift allowed us to up-level our campaigns and provide 1-to-1 personalization using dynamic user information. We can now focus on high-intent customers that want to hear my message rather than email blasting and annoying my whole customer base. The result? +100% increase in email engagement.”

Stephen Cruz
Lifecycle Marketing Manager, Chatbooks