August Updates


Our team has been hard at work over the last month to make it easier to set up automation workflows. Check out our release highlights below.

Customize Trigger Names

You can now assign custom names to trigger touch-points in journeys. By using descriptive trigger names, you can collaborate easily as well as report with descriptive names.

By default, the name assigned will be “Send an email”, you can click on a touch-point in edit mode and change the name to a custom descriptive one (eg. “Send a discount email offer”). The descriptive name, subsequently shows up in all views including journey, campaign summary, segmentation screens as well as reports.

Send Copies of Email

Blueshift can now send a copy of an email as a bcc. This option is available while setting up an email touch-point under advanced settings as “Send copy of email to”.

The copy that is sent is almost identical to the original email with a few key differences. The first difference is the original recipient email is appended to the subject line, along with the seed list (if applicable). The second difference is that these copies do not generate stats like opens or clicks. You can interact with these email copies without affected the original user’s campaign journey.

You may use this option to send a copy of an email to a seed list, or to a list of comma separated email addresses including liquid expressions. Example use cases include receiving a copy of emails for support use cases, validating user journeys as well as messaging account management teams.

You may read more about this capability on our help site.

Improved Index Filtering

We’ve improved the filtering capabilities available on resource index pages. You can now filter blueshift resources by author and other attributes such as campaign type and status. Statistics charts will also update based on the resulting subset, providing you with some additional analytics.

Filter selections are persisted in your browser, so once you’ve set filters for a given resource, they remain in place the next time you come back to that index.

By setting filters to show only the resources you care about, you can improve the loading speed and relevancy of the content you see as you navigate about the dashboard.