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Fast-Growing Real Estate Startup, Zumper, Scales Leads by 384% with Advanced, Predictive Recommendations

Finding a place to call home in a competitive rental landscape can feel like trying to find a needle in a haystack - except that haystack is also full of fake needles, spam, and a slew of competitors. So how can renters find their perfect fit,…
Personalization Pitfall 5

Avoid Personalization Pitfall # 5: Ugly Personalization!

In this series, we cover the common pitfalls all marketers face at some point when scaling personalization in their triggered marketing. From emails to mobile push notifications to SMS to display retargeting, the common platforms used today…

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