Tag Archive for: Economic Uncertainty Webinar

4 Ways to Increase ROI During Economic Uncertainty, Part 4: Using Audience Targeting

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This is part four of the series, 4 Ways to Increase ROI During Economic Uncertainty, Part 4: Using Audience Targeting. Chief Growth Officer, Josh Francia, writes from the perspective of a business leader who’s achieved success throughout myriad…

4 Ways to Increase ROI During Economic Uncertainty, Part 3: Using Low-Cost Channels

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This is part three of the series, 4 Ways to Increase ROI During Economic Uncertainty: Using Low-Cost Channels. Chief Growth Officer, Josh Francia, writes from the perspective of a business leader who’s achieved success throughout myriad economic…
AI

4 Ways to Increase ROI During Economic Uncertainty, Part 2: Using AI

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This is part two of the series, 4 Ways to Increase ROI During Economic Uncertainty, Using AI. Chief Growth Officer, Josh Francia, writes from the perspective of a business leader who’s achieved success throughout myriad economic struggles,…
data

4 Ways to Increase ROI During Economic Uncertainty, Part 1: Using Customer Data

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Before coming to Blueshift to serve as Chief Growth Officer, I’ve seen success throughout my career during economically challenging times. In 2008 during the Great Recession and 2010 when a volcanic eruption halted air travel, I led a marketing…
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