AI and Customer Data Survey Archives : Blueshift

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Blueshift Customer Stories: Hospitality Brand, Suiteness, Grows Bookings 2x with AI

When it comes to travel accommodations, suites are the equivalent of flying first class. There’s a ton of space, comfort levels are high, and the amenities are endless. Also like first class? The price tag. But a company called Suiteness…

Top 3 Reasons wy Mrters Struggle with Data. Learn what they are from Blueshift and learn how to overcome them.

Why Do Marketers Struggle with Data?

Customer Data & CDPs

Our recent study shows that activating data is crucial to successful artificial intelligence (AI). However, 92% of the companies we surveyed said that they struggle with one or more of either data access, unification or analysis that prevents…

5 Predictions on How AI Will Reshape Marketing

AI in Marketing

According to the Tata Consultancy research cited in the Harvard Business Review, companies implement AI primarily to increase the effectiveness of information technology, marketing, financial trading, and customer service. Though AI promises…

Blueshift’s vision is to put AI in the hands of every marketer.

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