Blueshift Announces Joan Jenkins as New Chief Marketing Officer

Blueshift, the intelligent customer engagement platform, today announced that Joan Jenkins has joined the company's executive team as its new chief marketing officer. Previously, Joan led marketing teams at data management and marketing automation…

Blueshift Launches Snowflake Integration to Drive Next-Generation Customer Engagement

Blueshift, the most intelligent customer engagement platform, announced a new bi-directional integration with Snowflake, the Data Cloud company. The integration enables bi-directional integration between Blueshift and Snowflake that empowers…

MarTech Q&A with David Raab, Founder, CDP Institute and Josh Francia, Chief Growth Officer, Blueshift

CDPs (Customer Data Platforms) continue to be at the forefront of most martech conversations. During 2021, many marketers added CDPs to their tech stack, and at the same time a great number of marketers were/are asking “what the heck is a…

Here at Last: 3 Trends That Will Finally Deliver Unified Experiences to Customers in 2022

The world of marketing has been significantly evolving at a rapid pace — digital transformation accelerated during the pandemic, creating more and more digitally connected channels, and ever-expanding volumes of real-time data. In this connected…

Deep Changes in the CDP Space

There’s a sense of tectonic shift in the marketing technology space right now. Of course, it’s a space which has been growing and evolving at a staggering pace for some ten years. I’m talking about more fundamental change.

To Know Your Customers, Ping Their Phones

Every customer carries a phone and a wallet. To get to their wallet, go through their phone. Geofencing enables that. It should be a familiar concept by now. By taking advantage of existing cell phone networks, marketers can designate bounded…

The Top Push Notification Software Vendors According to the FeaturedCustomers Winter 2021 Customer Success Report Rankings

Today FeaturedCustomers published the Winter 2021 Push Notification Software Customer Success Report to give prospects better insight on which Push Notification Software would work best for their business according to real customer referenc…

Five Email Marketing Tips for the Holiday Season

“It’s the Most Wonderful Time of the Year” is a popular song during the holiday season as families and friends gather together to celebrate. For deal-seeking customers, this nostalgic tune may also strike a familiar chord that signifies…

Blueshift Ranked Among Fastest-Growing Companies in North America on the Deloitte Technology Fast 500™ for Second Straight Year

Blueshift, the leading AI-powered cross-channel marketing platform, today announced it ranked 219 on the Deloitte 2021 Technology Fast 500™, a ranking of the 500 fastest-growing technology, media, telecommunications, life sciences, fintech,…

Sumit Ramchandani exits AirAsia Media Group to set up APAC ops for CDP firm Blueshift

AI-powered customer data platform Blueshift has expanded into Asia Pacific with Sumit Ramchandani at the helm as MD, months after it raised US $30 million in Series C funding in February this year. Ramchandani, who was previously CEO of AirAsia…
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