Our G2 Leader Summer 2022 ranking is based on receiving high customer satisfaction scores and having a large market presence,…
Blueshift, the intelligent customer engagement platform, today announced that Joan Jenkins has joined the company’s executive team as its new chief marketing officer. Previously, Joan led marketing teams at data management and marketing automation companies, including Informatica and Oracle Marketing Cloud. In her role, Joan leads the global marketing strategy, brand, and growth for Blueshift.
Blueshift, the most intelligent customer engagement platform, announced a new bi-directional integration with Snowflake, the Data Cloud company. The integration enables bi-directional integration between Blueshift and Snowflake that empowers marketers to confidently create relevant 1:1 customer journeys driven by rich enterprise-wide data and AI-powered insights across virtually any channel and experience.
CDPs (Customer Data Platforms) continue to be at the forefront of most martech conversations. During 2021, many marketers added CDPs to their tech stack, and at the same time a great number of marketers were/are asking “what the heck is a CDP, and do I really need one?”
Today FeaturedCustomers published the Winter 2021 Push Notification Software Customer Success Report to give prospects better insight on which Push Notification Software would work best for their business according to real customer references.
“It’s the Most Wonderful Time of the Year” is a popular song during the holiday season as families and friends gather together to celebrate. For deal-seeking customers, this nostalgic tune may also strike a familiar chord that signifies the time where all brands gather together to offer the best deals of the year. Each brand […]
Blueshift, the leading AI-powered cross-channel marketing platform, today announced it ranked 219 on the Deloitte 2021 Technology Fast 500™, a ranking of the 500 fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies in North America, now in its 27th year. Blueshift grew 616% during this period earning the 219th spot overall and 54th in the […]
AI-powered customer data platform Blueshift has expanded into Asia Pacific with Sumit Ramchandani at the helm as MD, months after it raised US $30 million in Series C funding in February this year. Ramchandani, who was previously CEO of AirAsia Media Group, told MARKETING-INTERACTIVE that he was seeking for a business with a unique proposition to […]
Customer data company Blueshift has announced an extension of its SmartHub customer data platform for omnichannel experience orchestration. The company’s offering uses AI to unlock the full potentiation of customer data across channels and applications. Via its new App Hub and Omnichannel Journey Builder, marketers are able to gain a holistic view of customers while also being able to orchestrate their […]
CarParts.com is replacing “batch-and-blast” marketing campaigns with tailored, individualized promotions. Finding itself limited to sending generalized promotional messages via email blast by its legacy marketing platform, digitally native auto parts retailer CarParts.com set out to deliver a one-to-one, tailored marketing experience. “CarParts.com had been running on a legacy marketing stack that could no longer scale […]
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